Assignment sample solution of HTM1101 - Introduction to Tourism and Hospitality

You have recently been appointed as the operations manager of a mid-sized hotel in a popular tourist destination. The hotel has been facing challenges in managing high guest expectations, dealing with seasonal fluctuations in demand, and maintaining competitive pricing against larger hotel chains in the area. Given these challenges, devise a comprehensive strategy to improve the hotel's operational efficiency, enhance guest satisfaction, and increase revenue. Your strategy should focus on areas such as pricing strategies, staff management, service quality, and guest experience management. Also, consider how you would use technology and sustainability initiatives to address these challenges. Finally, explain how you would measure the success of your strategy over time.